A parent reaching through a NICU isolette

A 501(c)(3) Nonprofit

Every NICU family
deserves to feel
less alone.

We offer free resources and direct support for families navigating the NICU. Born from our own 103-day journey.

380K+ babies admitted to NICUs each year
1 in 10 babies born premature
103 days our family spent in the NICU

What We Do

Supporting families while they support their little ones.

We build free tools, educational resources, and direct family support programs for NICU families. From digital resources, to care packages, to help with the expenses nobody warns you about, like pet care while you're at your child's bedside. Everything we do is informed by lived experience.

A parent beside a NICU isolette
01

Free Resources

Tools like Roo, our NICU companion app, help families stay organized, informed, and supported throughout their stay.

02

Family Support

Educational materials, care packages, and pet care assistance, all created from lived experience and designed to meet families where they are.

03

Local Impact

Every dollar we raise goes directly to NICU families. Care packages, free educational resources, pet care and emergency grants.

Our Flagship Project

Roo: A NICU
Companion App

Roo helps NICU parents stay organized and feel more in control during their stay. Rounds notes, growth tracking, care team management, and more. Built in English and Spanish.

Rounds Notes Growth Tracking Care Team NICU Glossary Question Bank Family Sharing Bilingual Data Export
Learn More About Roo
Roo app screenshot

Get Involved

Ways you can help.

Donate

100% volunteer-run. Every dollar goes directly to building free resources and programs for NICU families.

Make a donation

Share

Know a family in the NICU? Share Roo with them. Sometimes the best help is a resource at the right time.

Share Roo

Partner

Hospitals, NICUs, and organizations: let's work together to get resources to the families who need them.

Get in touch